Stemshop. Brand Identity for an Online Plant Store
Stemshop is an online plant store offering a curated selection of indoor and outdoor plants. The goal was a clean, approachable identity that reflects simplicity, care, and a connection to nature. The visual language is built around soft colors, natural tones, and minimal elements. Together they create a fresh, calm, and inviting aesthetic that supports the shopping experience and lets the plants themselves stand out.
Identity, Art Direction, Application